Shorespun is a self-initiated passion project created to refresh and extend my skills across AI tools, Canva and the Affinity suite.
Shorespun Jewellery - Treasure Born of Tide
Born where the sea kisses the land,
Shorespun jewellery is crafted from sea-worn fragments reclaimed and reimagined. Rather than taking from nature, the brand is built around receiving what the ocean offers — shaped by time, smoothed by salt and spun by tide.
The visual identity reflects this philosophy, balancing restraint and texture to support the brand’s poetic positioning: Treasure Born of Tide
DESIGN PROCESS SNAPSHOT
Mood board + Concept outline + 3 Options from which to choose to further develop.
Mock-ups
Mock-ups of all three options in order to get a sense of the overall look and feel for the brand as it might be experienced.